Isoko ry’isi yose ry’ibintu bihumura neza mu mwaka wa 2022 rifite agaciro ka miliyari 17.1 z’amadolari y’Amerika. Ibintu bihumura neza mu buryo bw’umwimerere bizateza imbere cyane impinduramatwara y’ibihumura neza, amasabune n’amavuta yo kwisiga.
Incamake y'ibikoreshwa mu gutanga impumuro karemano ku isoko:Uburyohe karemano ni ugukoresha ibikoresho karemano n'ibikomoka ku bidukikije bikozwe mu buryohe. Umubiri ushobora kwinjiza impumuro nziza muri ubwo buryohe karemano binyuze mu mpumuro cyangwa binyuze mu ruhu. Bitewe n'uko abantu benshi basobanukiwe ikoreshwa ry'uburyohe karemano n'uburozi bw'ibi bintu bikozwe mu buryohe ndetse n'uburozi buke bw'ibi bintu bikozwe mu buryohe, ubwo buryohe karemano buri kugurwa cyane n'abaguzi. Amavuta y'ingenzi n'ibikomoka ku bimera ni isoko nyamukuru y'impumuro karemano ku bintu bihumura neza. Uburyohe bwinshi karemano ni gake cyane bityo bukaba bufite agaciro kurusha uburyohe bwa kera.
Imiterere y'Isoko:Ibintu bihumura karemano bituruka mu mutungo kamere nk'imbuto, indabyo, ibyatsi n'ibirungo, kandi bikoreshwa cyane mu bicuruzwa nk'amavuta y'umusatsi, amavuta y'ingenzi, imibavu, deodorants, amasabune n'isabune. Uko abantu bakira imiti ikoze mu nganda nka hydroxyanisole ikozwe mu nganda, Ingaruka mbi za BHA, acetaldehyde, benzophenone, benzyl salicylate ikozwe mu nganda na BHT, n'ibindi, zigenda zirushaho kumvikana, kandi icyifuzo cy'uburyohe karemano kirimo kwiyongera. Ibi bintu birimo gutera ibyifuzo by'ibicuruzwa nk'ibyo. Uburyohe karemano nabwo bufitanye isano n'imiti itandukanye. Indabyo nka jasmine, rozari, lavender, moonflower, chamomile, rosemary na lily, zikunze gukoreshwa mu mavuta y'ingenzi, zifitanye isano n'imiti itandukanye nko kurwanya ubushyuhe, kurwanya ingese, indwara z'uruhu no kudasinzira. Ibi bintu birimo gutera ibyifuzo by'ibintu bihumura karemano. Gukoresha ibirungo karemano nk'ibirungo bishobora gukuraho ibyago byo kurwara indwara z'ubuhumekero kuko atari uburozi. Impumuro karemano ikoreshwa mu nganda na yo ifasha kugabanya uburibwe bw'uruhu. Izi ni zo mpamvu nyamukuru zituma ibyifuzo by'uburyohe karemano birushaho kwiyongera. Ubusabe bw'impumuro karemano burimo kwiyongera, ahanini bitewe nuko impumuro karemano iruta impumuro za sintetike mu bijyanye n'inyungu ku buzima n'impumuro irambye. Hariho kandi ubusabe bukomeye n'iyemewe mu buryo bwiza mu bwoko bwa impumuro karemano zidasanzwe zikomoka ku bintu karemano nka loam na musk. Izi nyungu zituma isoko rirushaho gukenera no kwiyongera.
Gukenera cyane imibavu ihumura neza, isanzwe, ikozwe mu buryo bwihariye ndetse n’imibereho myiza bizamuka ni bimwe mu bintu by’ingenzi, kandi kunoza isura binyuze mu gukoresha ibicuruzwa by’ubwiza byitezwe ko ari byo bizamura iterambere ry’isoko. Ibigo binini bihumura neza bikoresha impumuro karemano bigomba kuba bifite icyemezo cy’ibicuruzwa byabyo n’inzego zibishinzwe kugira ngo bigenzure ukuri kw’ibintu karemano bikoreshwa. Ibi bituma abaguzi bizera amoko meza kandi bakongera kwemerwa kw’uburyohe karemano. Ibi bintu byatumye habaho ubwiyongere bw’ibiciro by’ibicuruzwa. Guhanga udushya mu bicuruzwa, kwamamaza ibicuruzwa ku mbuga nkoranyambaga bitandukanye ndetse no kwiyongera k’ibiciro by’ibikoresho bihumura neza nk’ibisuguti, ibikoresho bihumura neza mu byumba n’ibikoresho bihumura neza mu modoka. Guverinoma ziri guteza imbere ingamba zo guteza imbere ibicuruzwa bitagira ingaruka ku bidukikije, kandi ibi bintu birimo gutera imbere isoko ry’ibikoresho by’umwimerere biryoshye. Impumuro mbi z’ibihimbano n’impumuro mbi z’ibihimbano biroroshye kandi bihendutse gukora, mu gihe impumuro karemano zitari zo. Izamuka ry’ibiciro by’umusaruro n’imiti mu mibavu bishobora gutera ingaruka mbi nko kugira ibibazo by’uruhu n’ingaruka z’ubwivumbure. Ibi bintu bigabanya iterambere ry’isoko.
Isesengura ry'isoko ry'ibinyabutabire by'umwimerere: Ku bijyanye n'ibicuruzwa, isoko ry'ibicuruzwa by'indabyo mu 2022 ni 35.7%. Gukundwa cyane kw'ibintu bikomoka ku ndabyo mu bicuruzwa nka parufe, deodorants, amasabune, nibindi kandi ibi bicuruzwa bikunzwe cyane n'abagore ni byo bituma iki gice gikura. Igice cy'ibicuruzwa by'indabyo bihumura neza mu biti cyitezweho kwiyongera ku kigero cya 5% mu gihe cy'iteganyagihe. Ibi ahanini birimo sinamoni, sederi na sandalwood, bikoreshwa mu birungo bitandukanye. Bitewe n'ibintu nka buji za sandalwood, amasabune, ndetse n'ubwiyongere bw'abakunda impumuro nziza, biteganijwe ko iki gice kizakomeza kugeza igihe cy'iteganyagihe kirangiye.
Hashingiwe ku isesengura ry’ikoreshwa ry’ibikenewe, igice cy’ubuvuzi bwo mu rugo cyari gifite 56.7% by’isoko mu 2022. Hari kwiyongera gukenewe kw’ibicuruzwa nk’amasabune, amavuta yo mu musatsi, amavuta yo kwisiga ku ruhu, imiti ihumura neza, buji zihumura neza, isabune n’impumuro nziza z’imodoka. Ibi bintu bizatuma umubare w’ibikenewe wiyongera muri iki gice mu gihe cy’iteganyagihe. Igice cy’ubuvuzi bw’ibicuruzwa n’ubuvuzi bw’umuntu ku giti cye cyitezweho kwiyongera ku kigero cya 6.15% mu gihe cy’iteganyagihe. Ikoreshwa ry’ibicuruzwa byinshi mu mashuri, mu biro, ndetse no mu nyubako nyinshi z’ubucuruzi n’inganda, ndetse no kwiyongera gukenewe kw’ibicuruzwa by’isuku by’ingenzi mu rwego rw’ubuvuzi, bizatuma umubare w’ibikenewe wiyongera. Bitewe n’ibintu nko kwiyongera kw’ikoreshwa ry’ubuvuzi bw’umuntu ku giti cye n’ubwiza mu bihugu biri mu nzira y’amajyambere, no kwiyongera k’ubumenyi ku kwita ku buzima bwite, iki gice cyitezweho kwiyongera mu gihe cy’iteganyagihe.
Icyerekezo cy'akarere:Mu 2022, akarere k'i Burayi kagize 43% by'isoko. Bitewe n'ubukene bukomeye n'ibyo abaguzi bakunda mu karere, ikirere cyiganje muri ako karere, iterambere ry'ibikoresho karemano byiza n'iterambere ry'ikoranabuhanga byatumye abakora ibikoresho bashobora gukora uburyohe karemano bwiza kandi bwizewe ku isi hose hamwe n'isoko ryiza. Aka karere gatuwe n'imwe mu nganda zikomeye ku isi zo kwisiga. Ibintu nko kongera ubumenyi mu bwiza mu baturage, kwiyongera kw'abakerarugendo, no kwiyongera kw'amafaranga akoreshwa mu kwisiga biri gutera iterambere ry'isoko. Isoko muri Amerika y'Amajyaruguru ryitezweho gukura kuri CAGR ya 7% mu gihe cy'iteganyagihe. Gukoresha ibintu karemano mu bicuruzwa nk'amasabune, amasabune, amavuta yo kwisiga, n'ibicuruzwa byitabwaho ni cyo kintu gikomeye gituma isoko rikura. Ukwiyongera kw'abarwayi ba ubwivumbure bw'uruhu muri ako karere ni ko gutuma habaho ubukene bw'ibintu karemano bikoreshwa mu kwisiga no mu bicuruzwa byitabwaho. Kwiyongera kw'indwara z'uruhu muri ako karere byitezweho kongera ikoreshwa ry'ibintu karemano bikoreshwa mu kwisiga no mu bicuruzwa byitabwaho. Biteganijwe ko Aziya Pasifika izakura kuri CAGR ya 5% mu gihe cy'iteganyagihe. Ibintu nk'ubwiyongere bw'amafaranga yinjira no kumenya neza ibirango by'impumuro nziza mu bakiriya bo muri ako karere byitezwe ko bizatuma isoko rikura muri ako karere.
Raporo igamije gutanga isesengura ryimbitse ry’isoko ry’ibirungo by’uburyohe karemano ku bafatanyabikorwa mu nganda. Raporo isesengura amakuru agoye mu mvugo yoroheje kandi itanga imiterere y’inganda mu bihe byashize n’ibiriho ndetse n’ingano y’isoko n’impinduka zateganyijwe. Raporo ikubiyemo ibice byose by’inganda hifashishijwe inyigo yihariye y’abakinnyi b’ingenzi barimo abayobozi ku isoko, abakurikira n’abashya binjira. Raporo igaragaza isesengura rya Porter, PESTEL n’ingaruka zishobora guterwa n’ibintu by’ubukungu ku isoko. Raporo isesengura ibintu byo hanze n’iby’imbere mu gihugu bishobora kugira ingaruka nziza cyangwa mbi ku bucuruzi, bizaha abafata ibyemezo icyerekezo gisobanutse cy’ejo hazaza h’inganda. Raporo kandi ifasha gusobanukirwa imiterere n’imiterere y’isoko ry’ibirungo by’uburyohe karemano binyuze mu gusesengura ibice by’isoko, no guteganya ingano y’isoko ry’ibirungo by’uburyohe karemano. Raporo igaragaza neza isesengura ry’abakinnyi b’ingenzi binyuze mu bicuruzwa, igiciro, imiterere y’imari, uruvange rw’ibicuruzwa, ingamba zo gukura no kuba mu karere ku isoko ry’ibirungo by’uburyohe karemano, bigatuma biba umurongo ngenderwaho ku bashoramari.
Isoko ry'ibikoresho fatizo bifite uburyohe karemano:
Isoko ry'ibikoresho fatizo by'uburyohe karemano, hakurikijwe akarere:
Amerika ya Ruguru (Amerika, Kanada na Megizike)
Uburayi (Ubwongereza, Ubufaransa, Ubudage, Ubutaliyani, Esipanye, Suwede, Otirishiya n'ibindi bihugu by'i Burayi) Aziya Pasifika (Ubushinwa, Koreya, Ubuyapani, Ubuhinde, Ositaraliya, Indoneziya, Maleziya, Viyetinamu, Bangaladeshi, Pakisitani n'ibindi bihugu by'i Aziya Pasifika) Uburasirazuba bwo Hagati na Afurika (Afurika y'Epfo, Inama y'Ubufatanye mu Kigobe, Misiri, Nijeriya n'ibindi bihugu by'Iburasirazuba bwo Hagati na Afurika Imbere)
Amerika y'Epfo (Brezili, Arijantine, n'ahandi muri Amerika y'Epfo)
Igihe cyo kohereza: Mutarama-02-2025